Social Media

LFP PTA Social Media Policy

Purpose – Our PTA shares information with the Lake Forest Park Elementary School community via our LFPPTA.org website and other social media sites such as Facebook, Twitter and others. Using the latest internet tools will ensure that both members and nonmembers have access to the latest information and that they are able to share information with the PTA and each other. The social media information we share is to:

Encourage participation and membership in our PTA.
Promote events that our organized or sponsored by our PTA.
Provide accurate, relevant and up-to-date information regarding our PTA.

Content – All content posted on the social media sites used by our PTA shall:

Be civil, cordial, relevant and inclusive of all groups.
Be transparent and open to all without hiding board information behind passwords.
Avoid using PTA words and acronyms that the average parent would not understand.
Obtain permission from individuals, the school and the school district prior to posting respective photographs and videos.
Not endorse, promote or solicit on behalf of a business, product or service.
Not include comments and posts used as advertising space (explicit or implied).
Not endorse a candidate or political party.
Not break the law or encourage others to do so.

Expectations – Each social media site used by our PTA shall contain the following information so that visitors are aware of these expectations:

Our PTA is a noncommercial, nonsectarian, nonpartisan association that does not endorse any candidate or political party. This PTA does not endorse non-PTA products or services.
Solicitation, or anything that resembles solicitation, shall not be posted on this site. If complaints are received about content or if the PTA deems content to be advertising, that content will be removed regardless of whether the content is relevant to our members.
Offensive or inappropriate content shall not be tolerated. Any such content will be removed and the author banned from the site. Offensive or inappropriate content includes anything that isn’t child friendly, personal attacks, spam, copyrighted material, or bullying of any kind.
Posts endorsing a candidate for office or any political party shall be removed immediately.
This site is not the appropriate place to express complaints and grievances. If you have a concern, please contact a member of the PTA executive board.

Procedure – The PTA Co-Presidents shall monitor and approve all social media content.  Committee chairs and others may submit information to the Co-Presidents.  Posting social media content shall be the responsibility of the Co-Presidents, PTA Webmaster or designee.  Committee chairs or Board members wanting to set up a separate media site should consult with the PTA Co-Presidents before doing so.

References – The National PTA has produced four tip sheets to assist local PTAs in optimizing their social media efforts. The tip sheets offer advice on using Facebook, Twitter, blogs and YouTube. They are currently available at http://www.pta.org/about/content.cfm?ItemNumber=2817.  If you want more information about how to best utilize social media, please contact the WSPTA Communications Department.  These tip sheets are one of many resources that National PTA offers members.